Past Winners of the WFFSA Floral Xcellence Awards
The WFFSA Floral Xcellence Awards debuted in 2025, marking a new chapter in celebrating floriculture’s most exceptional varieties. Each year, breeders and growers from across the globe present their most innovative and high-quality floral selections, earning recognition from wholesale buyers, industry leaders and fellow WFFSA members. The winners honored represent the creativity, craftsmanship and forward-thinking vision that define our dynamic industry.
As we look ahead to the 2026 awards, this growing legacy of Floral Xcellence continues to elevate and inspire. Past honorees set the benchmark for what’s possible — from groundbreaking breeding breakthroughs to varieties that redefine beauty, resilience and performance. Explore our inaugural class of winners below and celebrate the floral varieties helping shape the future of floriculture.
2025 WFFSA Floral Xcellence Award Winners
Breeder Xcellence Award
UNICORN by Danziger
Grower Xcellence Award
Chrysanthemum – Super Magnum by Florisol & Co.
Member Favorite Award
Carnation Apple Tea by Ayurá SAS