Wholesale Florist
& Florist Supplier
Association
WFFSA is the one — and only — association solely dedicated to the floral wholesale business and its suppliers.
Membership Benefits
Discover upcoming events, register online, enjoy live experiences, and connect with community.
Events & Education
Discover upcoming events, register online, enjoy live experiences, connect with community.
Floral Distribution Conference
Join us for the 2025 Floral Distribution Conference, March 2-5, in Miami.
DevX
Join us for DevX 2025 in Cleveland. Immerse yourself in hands-on learning, witness the growing and distribution process, and savor the scenic surroundings.
LearnX
Discover WFFSA’s LearnX, offering members customizable learning experiences. Gain access to our e-Learning program, featuring industry-focused courses for professional development.
Flower Movement
Join the Flower Movement, uniting the floral community. Together, let’s spotlight industry innovators, share stories, and foster unity.
Petals of Passion: Exploring Ecuador’s Vibrant Flower Farms and Brilliant Expo Flor
During the first week of October, Ecuador rolled out the red carpet for visitors from around the globe at the highly anticipated Expo Flor. While
Planning for Valentine’s Day 2025
As 2025 approaches, wholesalers are preparing for what is traditionally the busiest day of the year in the floral industry. Ensuring your business is well-prepared
Wedding Trends for 2024: A Floral Symphony of Love
As we navigate through 2024, the wedding landscape is set to bloom with new trends that blend tradition with innovation, elegance with sustainability, and simplicity
Member Spotlight
The Delaware Valley Floral Group (DVFG) has reached an agreement to acquire Ferris Brothers Wholesale Florist, located in Middlesex, New Jersey. DVFG will acquire certain assets of the company through an asset purchase agreement.
Welcome New Members
Join us in welcoming our new members who bring fresh ideas and enthusiasm to our vibrant and growing community.
