WFFSA News

What’s New with WFFSA?

WFFSA Announces Inaugural Floral Xcellence Awards at the 2025 Floral Distribution Conference

Washington, DC – February 12, 2025 – The Wholesale Florist & Florist Supplier Association (WFFSA) is thrilled to introduce the Floral Xcellence Awards, a premier ...
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2024: Nothing Short of Remarkable | A Message from WFFSA’s President

As we welcome 2025, I want to take a moment to reflect on the incredible progress we made together in 2024 and share our excitement ...
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2024 WFFSA Events Recap: A Look at the Numbers!

Floral Distribution Conference – March 4 -6, 2024 As always, the keynote event for WFFSA each year is the Floral Distribution Conference (aka FDC). This ...
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Top 5 Reasons to Attend DevX 2024: Elevate Your Business

Written By Freddy Melero, Choice Farms, First Vice President, WFFSA As the Vice President of the Wholesale Florist & Florist Supplier Association (WFFSA), I am ...
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WFFSA Names Kari Stringfellow New Executive Vice President

Washington DC (April 15, 2024) – The Wholesale Florist & Florist Supplier Association (WFFSA) is pleased to announce the appointment of Kari Stringfellow as its ...
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A Note from WFFSA President

Karen Oie, WFFSA President It is with great honor and excitement that I address you as the newly elected President for our esteemed association.  I ...
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Fresh Connections at FDC 2024

A Recap of Fresh Connections in Miami On March 3–6, the Wholesale Florist and Florist Supplier Association (WFFSA) welcomed ‎over 600 attendees to the 2024 ...
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Why Serve the WFFSA Community?

Written By Scott Cheeseman, Kennicott, WFFSA Marketing Committee Member Kennicott has a long history supporting and serving the WFFSA organization. I am completing my 3 ...
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But Wait, My Root Are Green?!?

Written By Steve Catando, DVFlora, WFFSA Marketing Committee Member During my almost thirty years of working in the flower and plant distribution business it has ...
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Message from WFFSA’s President – What’s Ahead in 2024?

Hello fellow WF&FSA members, I appreciate the opportunity to provide this blog to you as WF&FSA’s current president. This has been a great experience, because ...
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Delaware Valley Floral Group Acquiring Ferris Bros, Wholesale Florist

Sewell, NJ – The Delaware Valley Floral Group (DVFG) has reached an agreement to acquire Ferris Brothers Wholesale Florist, located in Middlesex, New Jersey. DVFG ...
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Board Member Spotlight: Chris Berglund

Get to Know Chris Berglund from Washington Floral Service in this Board Member Spotlight WF&FSA’s governing body consists of five officers who make up the Executive ...
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