Top 5 Reasons to Attend DevX 2024: Elevate Your Business
Written By Freddy Melero, Choice Farms, First Vice President, WFFSA As the Vice President of the Wholesale Florist & Florist Supplier Association (WFFSA), I am ...
Read More
WFFSA Names Kari Stringfellow New Executive Vice President
Washington DC (April 15, 2024) – The Wholesale Florist & Florist Supplier Association (WFFSA) is pleased to announce the appointment of Kari Stringfellow as its ...
Read More
What to Expect this Mother’s Day
Written By Alejandro Henao, The Flower Co, WFFSA Marketing Committee Member Mother’s Day is around the corner. For the majority of wholesalers nationwide, Mother’s Day ...
Read More
A Note from WFFSA President
Karen Oie, WFFSA President It is with great honor and excitement that I address you as the newly elected President for our esteemed association. I ...
Read More
Fresh Connections at FDC 2024
A Recap of Fresh Connections in Miami On March 3–6, the Wholesale Florist and Florist Supplier Association (WFFSA) welcomed over 600 attendees to the 2024 ...
Read More
Why Serve the WFFSA Community?
Written By Scott Cheeseman, Kennicott, WFFSA Marketing Committee Member Kennicott has a long history supporting and serving the WFFSA organization. I am completing my 3 ...
Read More
But Wait, My Root Are Green?!?
Written By Steve Catando, DVFlora, WFFSA Marketing Committee Member During my almost thirty years of working in the flower and plant distribution business it has ...
Read More
Message from WFFSA’s President – What’s Ahead in 2024?
Hello fellow WF&FSA members, I appreciate the opportunity to provide this blog to you as WF&FSA’s current president. This has been a great experience, because ...
Read More
Delaware Valley Floral Group Acquiring Ferris Bros, Wholesale Florist
Sewell, NJ – The Delaware Valley Floral Group (DVFG) has reached an agreement to acquire Ferris Brothers Wholesale Florist, located in Middlesex, New Jersey. DVFG ...
Read More
Mother’s Day 2020 Better Than Expected
By Pam Morrison, WF&FSA Communications Manager 2020 is the year with no comparison unless you are 102 and remember the toll the 1918 pandemic took ...
Read More
2017: The New Generation of Consumerism
Jacque Sir Louis, Smithers-Oasis Think small, and make big impact. In the age of consumerism, individuals are looking for a sincere expression of themselves. IKEA ...
Read More