What’s New with WF&FSA?

 

SAN FRANCISCO IS REOPENING IN FULL BLOOM

Butterflies landed in San Francisco! On Saturday, May 1st 13 butterflies landed in the streets of San Francisco. (13 large floral Instagram-able butterflies). The City is coming back to life after one of the darkest years in our history.

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Participate in the FDC Brochure Contest!

Participate in the FDC Brochure Contest!

Delivered to your doorstep was a beautiful #FDC2021 brochure filled with conference material. Use that brochure and take a selfie with it to enter our social media photo contest.

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FloraCraft® Receives National Award for New Sustainable Product

FloraCraft® Receives National Award for New Sustainable Product

FloraCraft’s® breakthrough new product, FōM® with PolyRenew®, has won a Manufacturing Leadership Award for sustainability from the National Association of Manufacturers.

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SAF to Launch Plant-Focused Virtual Event in March

SAF to Launch Plant-Focused Virtual Event in March

This March, the Society of American Florists will launch its first-ever Great Big Plant Event – a library of tools and resources designed to help florists improve their plant business, feel inspired and connect with industry partners.

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Flowersandcents.com Interview with Molly Mullins of WFFSA

Flowersandcents.com Interview with Molly Mullins of WFFSA

WFFSA the wholesale trade organization in the US talks with Flowersandcents.com about their upcoming conference and more.

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WF&FSA 2021 Board Candidates Announced

WF&FSA 2021 Board Candidates Announced

This esteemed group of individuals will join the board beginning their three-year term during the Floral Distribution Conference, scheduled for June 7-9, 2021 in Miami, FL.

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CalFlowers Received Sad News

CalFlowers Received Sad News

It is with great sadness that I am informing the flower industry that my best friend and business partner Ricardo Gomez has passed away due to COVID complications.

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2021 Financial and Operational Benchmarking Survey

2021 Financial and Operational Benchmarking Survey

WF&FSA invites you to participate in the 2021 Financial and Operational Benchmarking Survey. This report provides you an in-depth analysis of performance metrics such as sales growth, margins, inventory, asset utilization and productivity.

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UNIVERSITY OF INNOVATIVE DISTRIBUTION 2021

UNIVERSITY OF INNOVATIVE DISTRIBUTION 2021

Association Education Alliance (AEA), in cooperation with Purdue University’s Department of Technology Leadership and Innovation, will virtually host its annual University of Innovative Distribution (UID) March 15-17, 2021. Known worldwide for excellence in education, it’s the only conference focused on the unique needs of the wholesale distribution industry.

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UPDATE ON COVID-19 RELIEF BILL

UPDATE ON COVID-19 RELIEF BILL

After months of failed negotiations, the House/Senate/White House agreed on a COVID-19 relief bill on Sunday, December 20. The House and Senate passed the bill last evening and White House officials stated the President will sign it.

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WF&FSA Offers Support for PPP Loan Forgiveness to be Tax Free

WF&FSA Offers Support for PPP Loan Forgiveness to be Tax Free

WF&FSA joined more than 550 trade associations and co-signed this coalition letter calling on Congress to overturn IRS Notice 2020-32 and allow PPP loan forgiveness to be fully tax-free.

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Everything you need to know about attending WF&FSA's 2021 FDC

Everything you need to know about attending WF&FSA's 2021 FDC

W&FSA is looking forward to bringing our members together again in person for our 2021 Floral Distribution Conference. In light of COVID and new regulations, what will the conference look like? What protocols will be in place to ensure a safe and also an enjoyable meeting experience?

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WF&FSA Research Report Released

WF&FSA Research Report Released

Last year, WF&FSA banded together with eight other floral trade associations to produce a comprehensive research study examining the floral supply chain. The goal of the study was to determine changes in the industry, how firms conduct themselves in the marketplace, and gaps in available information and techniques.

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WHY WF&FSA?

WHY WF&FSA?

WF&FSA wants to hear from you! Why do you love being a member? Is it access to education, professional development, networking opportunities, business growth, industry updates, or all the above? Tell us your story so that we can continue providing you with valuable member benefits. Here is what we need from you:

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ITR Economics Monthly Briefing

ITR Economics Monthly Briefing

Join us for the second of six interview-style economic updates with ITR on November 18. Ian Heller will host ITR economist and forecasting expert Alex Chausovsky for this dynamic program. Alex will answer questions covering industry trends, business to business activity, trade, inflation, interest rates, and more.

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Learn the Findings from the Floral Industry’s Joint Research Project on B2B E-Commerce

Learn the Findings from the Floral Industry’s Joint Research Project on B2B E-Commerce

Last year, nine floral trade associations banded together to produce a comprehensive research study examining the floral supply chain. The goal of the study was to determine changes in industry structure, how firms conduct themselves in the marketplace, and gaps in available information and techniques. One of the major gaps exposed through this research is the current usage of business-to-business technologies in the floral industry.

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2020 WF&FSA Virtual Meeting of Members

2020 WF&FSA Virtual Meeting of Members

Thank you to the 90+ WF&FSA members and leadership for attending the first 2020 Virtual Meeting of Members on July 30, 2020. It was truly lifting to see so many familiar names attend. Even through these uncertain times and unfortunate cancellations, we continue to make strides as an association. 

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A Message from the President!

A Message from the President!

We know COVID has hit the floral industry especially hard and we look forward to better days ahead. As a result, WF&FSA’s Board of Directors has made an important decision regarding this year’s Floral Distribution Conference.

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WF&FSA Members Offered Free 2-Night Stay at Dallas Mart

WF&FSA Members Offered Free 2-Night Stay at Dallas Mart

WF&FSA is pleased to offer its members two free nights’ accommodations to attend Dallas Total Home and Gift Market, taking place January 6-12, 2021.

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Advertise in netWORK

Advertise in netWORK

The Only Publication Dedicated to the Floral Wholesale Distribution Channel!

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WF&FSA Donates to Help Hurricane Harvey Victims

WF&FSA Donates to Help Hurricane Harvey Victims

WF&FSA announced a $10,000 donation to help rebuild the floral industry in Texas through a grant program administered by The AIFD Foundation, working in concert with the Texas State Florists’ Association. You can read more about this donation here.

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