What is WF&FSA

What is

WF&FSA

WF&FSA is the one - and only - association solely dedicated to the floral wholesale business and its suppliers.
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What is WF&FSA

Join

WF&FSA

Do you know the benefits you and your company receive from joining WF&FSA?
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What is WF&FSA

Meet the Leadership of

WF&FSA

Meet the team that helps set the strategic course of the association.
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What is WF&FSA

Get Involved with

WF&FSA

Volunteers are the heart of WF&FSA and accomplish great things that move the industry forward.
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Floral Distribution Conference

Registration Now Open! 

Miami, FL | November 5 - 7, 2019

Join us in Miami, FL for an unparalleled opportunity to discover the latest trends in the wholesale floral industry. Built around the theme “Changing Tides,” the 2019 FDC will provide insightful perspectives on the floral distribution channel, transportation, logistics and how it impacts your business. Plus, Table Tops offers attendees the opportunity to network and discover new business.

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Changing Tides

What’s New with WF&FSA?

Savings4Members

WF&FSA partnered with Savings4Members to provide you with access to cost savings programs to help you spend less time worrying about expenses; so you can focus on customers, sales, and running your business. 

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WF&FSA OnDemand

Missed WF&FSA's 2018 Floral Distribution Conference or just want to relive it? Watch the recorded sessions and videos from the Conference. Save the date for WF&FSA’s 2019 Floral Distribution Conference on November 5-7, 2019 in Miami, FL. We look forward to seeing you next year!

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Industry Writer Cindy Hanauer Provides Top Five Strategies to Survive Retail

WF&FSA is pleased to announce the launch of a new series of articles that will appear in the monthly netWORK newsletter. We've tapped into expert Cindy Hanauer to provide monthly content on industry topics you care about!

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WF&FSA is pleased to announce a partnership with Sundale Research

WF&FSA is pleased to announce a new partnership with Sundale Research to offer a special rate for WF&FSA members to purchase the State of the Industry: Florists report at a discounted fee. The 12th edition of Sundale's Florists report, published annually, contains timely and accurate industry statistics, forecasts to help plan, and objective analysis.  The report features historical, current, and future trends covering the 2000-2022 period.  It is an essential resource for the florist’s industry covering the most important trends for the busy executive, including detailed data on sales and establishments; product trends; sales by occasion; producer and consumer pricing; demographic profiles of customers; and much more. Sundale Research, based in Bay Shore, NY, has been closely following industry trends, forecasting data, and writing State of the Industry reports for more than 20 years.

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