Thoughts in Bloom


What Is WF&FSA's Value Proposition?

Alan Tanouye, Floralife

Thinking About Attending Management Institute?

Danna Avsec, Smithers-Oasis North America

Mother’s Day Exceeded Expectations and 2017 Looks "Rosy"

Molly Alton Mullins, WF&FSA Executive Vice President

IT’S NOT TOO LATE! Colors and Trends of 2017

curated and written by Bill Schaffer AIFD, AAF, PFCI and Kristine Kratt AIFD, PFCI

Even though 2017 is entering June, there is still time to show your clients that you are color-aware and trend-forward. There are so many trends that it can be overwhelming if you attempt to emulate all of them. Numerous worldwide trends that are occurring in fashion, food and everyday retail adapt well into the floral industry.

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The views expressed here are those of the authors and do not necessarily represent or reflect the views of WF&FSA.

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 July 2017 
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